Communication & Marketing
Absolutely, it all comes down to effective communication and marketing. . I'm stating the obvious but it's the only way to attract customers to this line. Lower the prices and COMMUNICATE this to the people of Ireland.
Too much marketing on other routes if you ask me.
A Sunday service is badly needed. I had to visit a relative in Clonmel a few weeks ago. I had to take the bus which took 4 hours and it certainly wasn't pleasant. Had there been a train service I definitely would have taken that option.
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